Evangelist and creative lead at CREATIVE PRO
Evangelist Viktor Sestak and creative lead Linda Schraggeova are both coming from internationally awarded CREATIVE PRO agency, focusing on Live & Event Marketing. The agency covers 4 CEE markets with 5 offices in Slovakia, Czech Republic, Hungary and Poland. At Crossover, Viktor and Linda will take us from storytelling to storyliving and storyselling.
Q: What do you love about your job the most?
Creating remarkable experiences, constant challenge and uniqueness of every day at work.
Q: Where do you see the biggest opportunity in marketing and MICE industry?
MICE should be creating localised “Money can´t buy experiences” and live marketing will reconnect those experiences to brands and people.
Q: How do you deal with marketing jungle on daily basis?
Same as with any other jungle. You set yourself a target, equip yourself with machete and make your way through whilst exploring all the amazing stuff around you.
Q: How did the best events you attended so far make you feel?
They made us think, but most of all they made me remember emotions.
PERSONAL – BACKGROUND
Q: Looking at your bucket list, what is the one thing that you really wish to cross off until the end of 2017?
Viktor: To make a bucket list. Linda: Make it to 2018.
Q: If you could have dinner with anyone (alive or dead), who would you have dinner with and why?
Viktor: My dad. Linda: With my grandparents. Granny would cook.
Q: What would you share with our participants if you would have only one minute?
Live content in hands of professional live marketers can deliver more authentic experience than any other type of marketing. Such experiences create ambassadors that will do the job for you in the long term perspective.
Q: What are you bringing to Conventa Crossover?
Passion for moments.