Interview with Jeannine Koch, Founder of re:publica



…to listen to bedtime stories, of course.

Just like bedtime stories that we used to listen to as children, every event creates and shares its own story. A well-told story is an event where the narrator and the listener meet, where the participant and the speaker form a personal bond. Before you come to the hottest conference of the summer, we wanted you to meet our storytellers, to make the storytelling experience even stronger and more engaging.


Q: How are we going to organize events in the future?

I hope like we are doing it today: full of energy, with a deep love for details, with a lot of empathy for the attendees and the organizing-teams and with an urge to develop, grow and reinvent ourselves over and over again.

Q: Is there something you would like to change in the world of events?

I think events should follow a specific purpose and should give answers to important and relevant questions of the society. We don’t need another meaningless event which is not planned out on questions of sustainability, for example. Events should be a place to connect with people, with ideas, with new ways of thinking. It needs to be a place for new experiences.

Q: What do you love about your job the most?

I love that I can talk to so many interesting people from so many different backgrounds. It´s also a privilege to me to work with a fantastic and international team and of course, it´s thrilling to see how many people in Berlin but also elsewhere, such as in Accra, are willing and eager to share their thoughts, knowledge and time with all of us at our conferences.

Q: In your opinion, what is live marketing’s best advantage?

Face-To-Face connections with people. The sounds, the views, the smells.


Q: What are you bringing to Conventa Crossover?

I will bring a package full of “E´s” of how to create a memorable event.

Q: What do you expect from Crossover in Ljubljana?

Connecting with people. And coming home with new ideas and different perspectives.

Q: Why should an attendee not miss your session?

Because the “package full of E´s” I´m bringing, will be very important to all people who are working in the events industry.

Q: Hashtag suggestion for the 2019 edition?

#diversity #attentiontodetails #eventsthatmatters


Since its beginnings in 2007, the tech event re:publica has become the largest European digital conference. In its 12th edition in Berlin, a total of 19,500 visitors were able to attend lectures of 929 representatives of digital culture. The specialty of re:publica is that around 50 percent of speakers in 2018 were female, what made for a unique and praiseworthy feature of the tech event that is changing the future of events also thanks to its director, who is not afraid of being openly feminist, Jeannine Koch.

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