In bed with the storytellers: Henrik Von Arnold



…to listen to bedtime stories, of course.

Just like bedtime stories that we used to listen to as children, every event creates and shares its own story. A well-told story is an event where the narrator and the listener meet, where the participant and the speaker form a personal bond. Before you come to the hottest conference of the summer, we wanted you to meet our storytellers, to make the storytelling experience even stronger and more engaging.


Q: How are we going to organize events in the future?

The main difference will be further use of communication technology enabling delegates to take part on distance. An even more interacting business events model will be implemented for all delegates.

Q: Is there something you would like to change in the world of events?

We have to meet the already existing challenge with thousands of delegates flying around the world. It is not serious to say we are meeting the risk of climate change by serving bottled tap water or serving vegetarian food at Business Events.

Q: What do you love about your job the most?

Meeting people and the constant learning process.

Q: In your opinion, what is live marketing’s best advantage?

The engagement of participants.


Q: What are you bringing to Conventa Crossover?

How collaboration in a destination lifts the quality of delegates experiences.

Q: What do you expect from Crossover in Ljubljana?

Learning more about live communication and meeting new people. This is a P2P ( people to people) segment.

Q: Why should an attendee not miss your session?

Get ideas on what you as an individual can do to make your destination more attractive as a business event destination.

Q: Hashtag suggestion for the 2019 edition?


About Henrik

Henrik Von Arnold, Senior Consultant at ENITED Business Events

Henrik von Arnold has been in the business events industry since 1997. His main functions have been team leader of Gothenburg Convention Bureau and later on Stockholm Convention Bureau, both in Sweden. Since 2014 he is living in Vienna, Austria and acts as a senior consultant within the consultancy company ENITED Business Events. Before his time within the business events industry, he has been working at the chamber of commerce and also been a project manager for several main city events within the sectors of culture, sports, politics and business.

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