Conventa Best Event Award is an annual competition that awards the best events in the region of New Europe. The competition was established as part of the Conventa brand. For the past six years, the grand finale of the competition has been taking place at the Conventa Crossover conference. The evaluation of registered events follows a unique 80:20 model (80% of the votes come from the jury and 20% from the audience at the Conventa Crossover conference).

Corporate events, intended for business clients, most commonly of a closed format. These events could be anything from product launches, business conferences, trade shows, networking events, exhibitions, and more. B2B events aim to raise brand awareness, facilitate business deals and provide opportunities for companies to connect with their clients or partners.

Events intended for the general public. The end consumer is at the heart of the content of these events, and the primary goal is to provide a positive experience for them. These events include music festivals, sports events, conferences, product launches, fairs, food and wine events, and more.

Internal events intended for employees of a company/organisation, most often organised in the form of a training, celebration, anniversary, kick-off, or teambuilding event. The primary goal of these events is to foster a positive work culture, boost employee morale, and improve employee engagement.

Open to events demonstrating an original big and brave idea, intended for both the corporate and consumer target audiences. The aim is to create a unique experience that appeals to both groups. Crossover events could be anything from charity events, brand activations, pop-up shops, product launches, experiential marketing campaigns and more.

A meeting of a large number of individuals organised by a company or association with the aim of presenting innovation, sharing knowledge and exchanging ideas about a specific topic. These events can be open or closed for the public.

A tradeshow or exhibition is an event aimed at companies of a specific industry to showcase and demonstrate their latest products and services to their target audience. These events are usually closed for the public.

The goal of these events is to present a novelty to an invited group of journalists, most often in the form of a press conference.

Events organised to mark important milestones, commemorate significant cultural events, or to honor individuals or groups.

The goal of these events is to present a novelty to an invited group of journalists, most often in the form of a press conference.

Multi-day events which enable an insight into achievements in particular professional or entertainment fields.

Sports events that are organised by individual sports associations or private companies and which mainly include amateur participants and the wider public

Musical entertainment events such as concerts, musicals, music festivals, and public cultural events that evolve around different artistic fields and require complex preparation and organisation.

Roadshows are a series of events or presentations organised in different locations to promote a particular product, service, or company.

Educating and training for employees in individual companies intended to promote the development of human resources.

Events designed to increase motivation and promote cooperation in a team or company that often include employees participating in a joint activity, task or programme.

A private event designed for employees of a company/organisation e.g. anniversaries, kick-offs, Christmas parties etc

A temporary and spontaneous event that "pops up" in a specific location for a limited time period with the aim of promoting a brand or product.

The goal of a brand activation is to build an emotional connection between the brand and the customer by immersing them in a unique, interactive, and unforgettable experience. The event is part of a wider communication strategy across different media.

CSR (Corporate Social Responsibility) and non-profit events are organized by companies or organisations to fulfil their social responsibility by giving back to the community or supporting a specific cause

An event that uses unconventional and creative tactics to promote a product or service, often characterized by its surprise factor, high level of creativity, and ability to generate buzz and attention from the public.

Award assigned to the event with the highest overall score from the jury.

Award assigned to the event with the highest score from the audience.

Award assigned to the event with the highest score for creativity by the jury.

Award assigned to the event with the highest score for sustainability by the jury.

Award assigned to the best CSR/non-profit event.

Awarded to the agency whose events have totalled the highest overall jury score.

Best use of online event solutions according to jury.

Best use of hybrid event solutions according to jury.