Everything you always wanted to ask about the meetings industry (but were afraid to ask).

Let's go full circle

Circular Topics at Crossover 2022

The 7th edition of the conference will provide a space for open discussion on sustainability, innovation, and the future of events & marketing. We designed the programme to flow in a circular fashion, covering a diverse array of topics.

The programme will be co-created by industry experts who have played a crucial role in the event’s previous editions. You will have the chance to meet them personnaly, connect with them and ask them any questions that will come to your mind.

Morning session


Events foster interdisciplinary, intergenerational, and intercultural dialogue. They play a pivotal role in solving ongoing social problems. This session will discuss how dialogue at events will change and what role algorithms will play. Can artificial intelligence replace an event’s moderator, create the content? This session will offer insight into why respect towards event participants and their needs is the key to successful events and human-centric experiences.

Midday session


The coronavirus hit us like a meteorite and forced us out of our comfort zone. In two years, our industry has made a quantum leap in digitalisation. We have become a high-tech industry. This segment will uncover extraordinary innovations in the industry and explain why we must start thinking like start-up companies.

Afternoon session


We will try to find an answer to the question: how to organise events future generations will be proud of? We will shine a light on greenwashing and compare different opinions on our responsibility to organise balanced future events with a low carbon footprint.