STORYTELLERS AT CONVENTA CROSSOVER 2019

THE MODERATOR

Tying the entire Crossover programme together and engaging the participants will be Samme Allen, a multi-award winning in professional MC, facilitator and moderator working with a range of audiences and sectors internationally. She is passionate about gender equality, diversity and wellbeing as drivers of business success. With global experience of working with corporate clients such as pharmaceutical companies, to medical associations, societies and trade shows, Samme works on a diverse range of events around the world with the ability to tackle sensitive topics, manage energetic debates and address cross cultural issues all within pressurised and time sensitive environments. Samme is an active contributor on national television & media around women’s health and with natural high energy, positivity and a reputation for getting the best out of people, she is a natural choice for events including sales conferences, annual conventions, strategy sessions and corporate away days.

During his professional career, Yemi has evolved from a dancer to choreographer, director and producer. Today he is one of the most wanted creative authors – he worked for several years with American rapper and superstar Kanye West, with whom he created dozens of concerts, & tours around the globe, including shows like Saturday Night Live, or VMAs.

Yemi founded and now leads creative agency JAD Productions, with which he works not only for clients such as Google, T-Mobile, or Coca-Cola, but also produces his own projects. Teniskology (a multi-day european sneaker festival), Ynspirology (an arts, music and inspiration festival focused on Generation Y) and Cycles (disruptive, highly artistic immersive theatre). JAD Productions was awarded as Best Event Agency in the Czech Republic in 2014, 2015 & 2016, and received the World Best Event Award (BEA) in 2015, 2016 & 2018. Yemi’s team also won international awards for social media campaigns for adidas Originals and product launch for Mercedes-Benz.

Fire Talk (Keynote)

Future of creativity

Born in Bjelovar, Croatia, 1967. Saša graduated from Architecture Faculty, University of Zagreb, Croatia. He founded 3LHD in 1994 together with Marko Dabrović, Tatjana Grozdanić Begović and Silvije Novak. During his career, Saša has led many of the firm’s award-winning projects in various typologies — public, cultural, residential, leisure, sports, and mixed-use. He has presented 3LHD’s work at universities, exhibitions, and institutions all over the world.

He has been active in the academic field for the last 19 years and has been a visiting critic, workshop leader, and lecturer at various schools in Europe and U.S. such as ETH Zurich, Harvard and Northeastern University in Boston, technical universities in Vienna and Munich, among others.

Fire Talk (Keynote)

The case study of Monte Mulini Zone in Rovinj

After more than 17 years of experience in design and more than a few awards for her work, Mirna Pticek is still working to prove that there are no complicated projects. In reality, she has extensive experience in branding and visual communication systems, inclusive design workshops and social entrepreneurship design-led projects, as well as leading design contests and developing collaborative environments of all kinds. Through her work, she always tries to find the solution in a new way and hands-on. She also believes that creativity should rely on strategy, even though her creative processes sometimes look like a series of experiments which, if you look at her portfolio, seems to work quite well.

Fire Talk (Keynote)

Rovinj Diaries

Kim Myhre is the managing director at MCI Experience. He is an intersectional design thinker, thought leader, innovation activist and brand storyteller. His expertise consists of experience marketing innovation and industry transformation through the application of intersectional design thinking, human-centric design; brand storytelling through visual, experiential live events, and online strategies;

Brand purpose & integrated engagement and Technology integration for on-live experiences.

Fire Talk (Keynote)

A Human-centric approach to Event Planning

Thiemo is an Austrian entrepreneur and digital leader. He co-founded Fifteen Seconds, a global community gathering thinkers, makers and innovators at Europe’s leading festival to network, learn and get inspired. The conference attracts more than 5.000 attendees annually and hosts some of the world’s most successful individuals for a week in Austria, including leaders from brands on the likes of Google, The New York Times, Harvard, BBC, Facebook, Netflix, Nasa, Red Bull, GE and Apple. In 2017, Thiemo joined the international consulting and design firm moodley as partner and managing director of the interactive team, leading a multidisciplinary team of digital specialists designing growth and transforming business for clients worldwide. Thiemo was named to Forbes’ 30 Under 30.

Fire Talk (Keynote)

From zero to Fifteen Seconds in five years

Since its beginnings in 2007, the tech event re:publica has become the largest European digital conference. In its 12th edition in Berlin, a total of 19,500 visitors were able to attend lectures of 929 representatives of digital culture. The specialty of re:publica is that around 50 percent of speakers in 2018 were female, what made for a unique and praiseworthy feature of the tech event that is changing the future of events also thanks to its director, who is not afraid of being openly feminist, Jeannine Koch.

Fire Talk (Keynote)

How conferences can turn into inspiring festivals

Entrepreneur, public speaker and Past-President of Meetings Professional International in Belgium. With more than 15 years working experience in tourism and the MICE sector, she’s an authority in the industry. Passionate about influencer marketing Mariska founded her company Word of MICE in 2017. Her company connects the MICE industry with the right social media influencer, to tell the story of the suppliers in an authentic, creative and fun way within the right target audience. She is convinced of the impact and potential of influencer marketing and her mission is to create a global active community of influencers and ambassadors. She is a visionairy, forward thinking entrepreneur and loves new challenges.

Interactive Content Bars - Little things

Are we afraid of B2B influencer marketing?

Juup Laarman – de Kanter started her career in 1998 in a communication and events agency called &Samhoud. After two years she switched to the Utrecht University of Applied Sciences where she became a lecturer. For nearly two decades she has been teaching thousands of students about creativity, concept design and meeting design. She is a trainer in lateral thinking and creative thinking techniques at De Bono Thinking Systems and De Academie voor Innovatief Trainen. Since 2017, she has been combining her work in education with her own company Juups where she offers her skills as an inspirator, facilitator, trainer and co-creator. In February 2019 she was one of the speakers at the European Meetings & Events Conference in the Hague ‘Changing the game’ in the track ‘Meeting Perspectives’.

Interactive Content Bars - Engagement

Engaging introverts in extravert-ruled meetings

In 2003 Stefan founded a company focused on live & event marketing CREATIVE PRO and consequently he built diversified group of companies, called CREATIVE PRO group, with businesses present mainly on Slovak and Czech market, Hungary and Poland. In 2017 he has also included digital perspective into event and live marketing and has co-founded digital & content agency CUKIER (happy member of CREATIVE PRO group) in Warsaw, Poland. CREATIVE PRO event and live marketing agency have won various national and international awards in the field of live marketing. Along with managing the group and its organisations Stefan is in charge of business development, strategic acquisition as well as specific „270 degrees live & digital marketing“ projects in Slovakia, Czech Republic, Hungary and Poland.

Interactive Content Bars - Budget/Creativity/Results

We, Event Sapiens of 2019

As Corporate Vice President, Claudia Koehler successfully coordinates the daily business of VOK DAMS. She invites you to join her at the Crossover Content Bar, where she will talk about new models for innovation at events and present the Agile Event Management book.

Interactive Content Bars - Innovation

How to be an Agile Event Management

Rafaela Rica is the founder and CEO of Iceberg Communication Ltd in Albania, one of the biggest dynamic, innovative and integrated Advertising and Communications agencies in the country. Now, for almost two decades, Rafaela and her team of 22 talented energetic professionals have been the testimonials and determinant actors of tremendous changes of the industry. Starting the business at 23, she dared to challenge the mentality and become one of the rare women entrepreneurs in Albania in 1999. Her courage was rewarded as she is now a very successful business woman and a role model for many young students and entrepreneurs in the region.

Crossover Dialogue - Panel Session

Crossover Let’s Talk Future - Agencies

Four provoking speakers from the leading international agencies

Miro Antić is the co-founder and Chief Experience Officer at M2Communications, one of the leading experiential marketing and event production agencies in the region. Since 2008 he has established several marketing and content creation companies. He is an expert in launching of premium brands and their positioning in highly competitive environments and global market as well as creator of multimedia projects and spectacular events. Miro is also the founder of NEO - New Entertainment Office, film production and creative entertainment content production company. He is a member of the Advisory Board of Austrian HR company P & P Executive Search and eminent business associations, Serbian Association of Managers (SAM) and AmCham. He supports talents in sport, arts and design.

Crossover Dialogue - Panel Session

Crossover Let’s Talk Future - Agencies

Four provoking speakers from the leading international agencies

Manuela Šola is the founder of Komunikacijski Laboratorij, one of the leading event communication agencies in the region. She has been a member of important business and expert associations, the Croatian Public Relations Association, the Croatian Employers’ Association, where she is a member of the executive committee of small and medium sized employers and on top of that a member of the Croatian Association of Advertising Agencies. She was named the ambassador of women employers under the Female Entrepreneurship Ambassadors project. The Croatian Association of managers - CROMA, recognised her work and in 2009 rewarded her with the Anton Nino Cerin award for the best young manager of 2009.

Crossover Dialogue - Panel Session

Crossover Let’s Talk Future - Agencies

Four provoking speakers from the leading international agencies

Lara Vodlan is Marketing and Communication Manager at Microsoft Slovenia and head of NT Conference. She tries to combine the best of events and digital marketing to build a solid business platform. With a rich history in culture events and many years in IT marketing, she is very experienced in combining the incompatible.

Crossover Dialogue - Panel Session

Crossover Let’s Talk Future - Clients

Four provoking speakers from the leading international agencies

In 2001, Matej founded the OSUM Art Association, in which he works as an independent producer and art director. In the 1990s, he performed in a number of important dance and theatre performances and appeared at more than 50 prominent theatre festivals abroad. Since 2000, Matej Filipčič has worked as director, set designer and producer on numerous of his own authorial theatre projects. In his career, he has directed and designed sets for more than a 170 corporate and commercial events for companies such as Porsche, Delo, Si.mobil, Avon, Microsoft, Lek, Ljubljanske mlekarne, Petrol, L`Oreal, Pernod Ricard, Zavarovalnica Triglav, Chopard, etc. n last two years he represents his theater work also as art exhibitions.

Content journeys / Outside experience zones

Architecture, Theatre, Event Design

Andrej Pompe is the director and the spirit of international business school BrandBusinessSchool. He is also the Co-founder and partner of Formitas BBDO Pleon, marketing communication agency, which successfully attributes to the creation of the European Market communication scene and cares for excellence in communications of domestic and international brands. He is the assistant professor at the Faculty of Entrepreneurship GEA College in Ljubljana, writer of numerous entrepreneurial books, as well as guru in brands and branding, creating the first study of brands in Slovenia. Andrej is also a member and leader of international and domestic juries, round tables, seminars and festivals.

Content journeys / Outside experience zones

Event because of an event is not enough

Uroš Goričan has over 15 years of experience in marketing, branding and content production. Having previously worked as a copywriter and creative director for Pristop, Publicis Group, Saatchi&Saatchi and LUNA/TBWA he is now currently executive creative director at ArnoldVuga+ He is also a screenwriter and producer for TV, web and mobile content and has experience in the media industry where he was working as a programming director for mobile and web portals for Telekom Slovenia. He is also the author of the thesis “Brands as Storytellers - how can storytelling help brands create content” at the Berlin School of Creative Leadership and is currently researching and developing different content formats for brands.

Content journeys / Outside experience zones

Ivo J. Franschitz owns a Master degree in International Marketing from the Vienna University of Economics and his early career milestones include Senior Marketing & Management positions in the Tourism and Business Events industry. Since 1999 he has been involved with a number of national and international educational institutions, and sharing his experience and knowledge through a variety of speaking engagements. Currently he holds a Board member position with EMBA (Event Marketing Board Austria) and with LiveCom Alliance (Pan-European Platform of National LiveCom Associations), as well as being an active member of ICCA (International Congress & Convention Association) and of 27NAMES .

Content journeys / Outside experience zones

From Story-telling to Story-living : Explain, Enlighten, Engage!

Angeles Moreno is CEO and Founder of the Creative dots, a consultancy company specialized in Customer Experience within the meetings and events industry. She is an entrepreneur and expert in strategic event design, specifically holding the title of Spanish Director of the Event Design Collective, with an extensive experience in international markets. She also is Strategic Development Senior Advisor at MPI Europe and past MPI Chapter President for the Iberian Chapter.

Content journeys / Outside experience zones

EMEC20: designing a transformational experience

Henrik von Arnold has been in the business events industry since 1997. His main functions has been team leader of Gothenburg Convention Bureau and later on Stockholm Convention Bureau, both in Sweden. Since 2014 he is living in Vienna, Austria and act as a senior consultant within the consultancy company ENITED Business Events. Before his time within the business events industry he has been working at the chamber of commerce and also been project manager for several main city events within the sectors of culture, sports, politics and business.

Content journeys / Outside experience zones

It’s not about shaking hands with clients. It’s about holding hands!

In bed with the storytellers

Get to know the speakers

SPEAKERS AND WORKSHOP LEADERS AT THE THIRD CONVENTA CROSSOVER, 2018

Best experts in LIVE Marketing and Events in one place!

Workshops
Keynotes
Roundtable discussions